It will take five years for smart home to be connected and interconnected. What about the phenomenon

[David Friedman also expects that in 2019, the value of the Internet of things smart home appliances industry will reach $490 billion, and developed countries will account for 60% of the market space. ]

The Internet of things era is so attractive. As one of the important parts of the Internet of things era, how to break the "island" phenomenon of smart home?

The reporter of Qianqian Financial Daily recently interviewed different enterprises in various links of the industrial chain, from suppliers and trading platforms of upstream components of intelligent hardware, manufacturers of intelligent terminal products, third-party cloud platform access service providers, and e-commerce with strong cloud platform capabilities. Everyone has great expectations to crack the "isolated island" of smart home.

However, some industry insiders predict that it will take five years for smart home products to realize interconnection.

Brand appliances are not connected

As the e-commerce platform of the supply chain of China's electronic manufacturing industry, "hard egg" has been promoting the intelligence of home appliances. Wen Dong, President Assistant of hard egg, said frankly that the communication protocol of intelligent hardware is not uniform now, and different cloud platforms have different communication protocols.

"Competition is inevitable. There will be chaos in the new market and no unified standard." Wendong said that the communication interface standard includes WiFi, Bluetooth, etc.; at the operating system level, IOS and Android are two major systems, which are solved by the manufacturer's development of two app versions; the bigger problem is cloud access. No matter Alibaba, Tencent, JD and other Internet companies, or Samsung, Haier, Midea and other manufacturers, their cloud access does not have a unified standard, "if you pick me up, you can't Pick up others ".

An e-commerce platform related person also said frankly that the pain point of smart home is that there is no linkage between products. People don't necessarily buy the same brand of home appliances, such as Midea air conditioner, Haier refrigerator and Samsung TV. They can't connect. Even if the major brands can connect all products vertically, there is a gap between the horizontal and other brand products. This large-scale e-commerce platform is planning to promote the interaction between brands.

In fact, no matter Ali, Jingdong, Suning or Gome, they all have such ideas. The problem is that manufacturers have their own concerns. They dare not give up the right to speak about user data and product use data.

Sun yingkai, President of Wanhe Research Institute, said frankly that enterprises are worried about the confidentiality of their data. "In the future, data is money, will you give money to others?" therefore, there must be a game process between the cloud platform of large-scale e-commerce and manufacturers, and powerful manufacturers will build their own cloud platform.

Sun yingkai said that from the perspective of Wanhe, product intelligence will go through the following three stages: first, "single product single cloud", one product connects to one cloud, the products sold by Alibaba connect to Alibaba cloud, the products sold by JD connect to JD cloud, and 70% - 80% of the manufacturers do so; the second stage is "one product multi cloud", a product is compatible with different clouds, and now "smart cloud" has emerged ”Such a third-party cloud service provider, but the business cloud level is not very mature and stable, because the more factors are considered, the more difficult the technology is; the third stage "multi product cloud" is a higher level, and products of different brands share a cloud platform, at that time, the user experience will be better. However, "one product and one cloud are advancing, and one product and one cloud are still in the mud!"

The rise of the third party cloud access platform

"Smart cloud" is headquartered in Guangzhou and founded in 2005. At the beginning of the venture, it mainly provided software technology services for European and American companies; five years ago, it cut into the ecological chain of peripheral devices of apple. Because there are many electronic enterprises in the Pearl River Delta, such as sphygmomanometers, bracelets, etc., but they lack the software strength, so they need partners to help them realize the intelligent hardware.

Looking back on the company's growth process, Huang xixiong, general manager of smart cloud, told Qianqian Financial Daily that the "service platform" around 2012 was only based on the fact that many small and medium-sized electronic enterprises could not bear the cost of software development, so they adopted the charging mode of taking commissions according to product sales. "Some products are less than 100 yuan, and the sales volume can not cover the development cost until more than 100000 yuan. Therefore, we have established a cloud platform to monitor the activation amount and use time of products."

As a matter of course, with the growth of Apple's ecological chain, "smart cloud" business has also entered the field of home appliances. In fact, Apple released the homekit smart home platform two years ago, and Haier, Midea, etc. have become its partners.

According to Huang xixiong, their charging modes are divided into two categories. For small enterprises, they generally adopt the mode of collecting platform service fees according to product sales volume. "Smart cloud" provides one-stop product cloud access and management services in the form of public cloud; for large enterprises, such as Haier and Midea, which want to build their own cloud platform, then "smart cloud" provides technical support to help them build their own private cloud The data of cloud services and smart home appliances are controlled by these large enterprises themselves.

"Smart hardware has three elements: sensor, cloud access and server-side smart system.". Huang believes that big data will be put in the cloud in the future. For example, the size of smart socket is very small. Its computing, learning and storage capabilities are all in the cloud. After the cloud analysis, tell the socket. For example, temperature, infrared, laser and other sensors are the eyes, ears and nose of people, collecting information, while the cloud is like the brain, gathering information, making decisions, and then notifying the terminal